Kopa.ai Raises $2.1M to Scale AI Co-Pilot for E-Commerce

Jan de Vries · 2026-05-28

A Vilnius-based startup, Kopa.ai, just closed a $2.1 million Seed round. That's right, roughly €2 million converted to USD. The round was co-led by XTX Ventures and Practica Capital, with Inovia Capital and angel investor Etan Ilfeld also chipping in. So what's the plan? Over the next 12 to 18 months, Kopa.ai wants to deepen its core tech. We're talking about making its AI agents smarter, more reliable, and more context-aware. They also want to prove there's real, repeatable demand out there. At its heart, Kopa.ai is building what they call an operating system for e-commerce teams. ### The Big Idea "Most e-commerce businesses could grow five to ten times faster if operational complexity wasn't holding them back," says Donatas Benaitis, founder of Kopa.ai. "We're building Kopa.ai to feel like handing work to your best expert – someone who understands what you're trying to do from just a few words, makes smart decisions on your behalf, and delivers results that are often even better than you imagined." Kopa.ai's public version dropped in December 2025. By May 2026, they'd hit $2.1 million in annual recurring revenue (ARR). That's fast. The company's claim? They built this platform using deep e-commerce industry knowledge, so the AI can make expert decisions across the business and act with confidence. ### Why This Matters Running a successful e-commerce business means making thousands of expert decisions every week. Think about it: product listings, ad campaigns, inventory management, customer service. It's a lot. Kopa.ai wants teams to delegate that decision-making to AI as seamlessly as they would with their top internal operator. Their AI agents are designed to understand your business's goals. They grasp the nuances of your operations. And they start working based on just a few high-level instructions. No need to micromanage. ### How It Works The platform continuously analyzes your business. It figures out which actions will most improve performance. Then it executes those actions directly. And it learns from every outcome. Raw business data gets transformed into "Kopa intelligence," which powers specialized AI agents that operate safely in real-world environments. - Monitors activities across products, campaigns, customers, inventory, and site performance - Provides clear, opinionated conclusions instead of generic dashboards - Highlights what's most important and what needs to change next ### Real-World Execution Building on that understanding, Kopa.ai's agents execute tasks like generating new creatives, launching or adjusting campaigns, reallocating budgets, or publishing updates through connected tools. You can set it to require team approval or let it run automatically. Your choice. The company creates a closed loop: understanding, decision, execution, learning. Every outcome feeds back into the system, making it smarter over time. ### Under the Hood "Under the hood, Kopa.ai is developing proprietary systems for structuring business knowledge, managing context, and orchestrating specialized agents safely at scale," the company shared. "This approach is intended to allow its AI to remain coherent as businesses grow more complex, rather than breaking down under real-world pressure." The result? A 360-degree solution designed to replace fragmented tools and manual agency workflows with consistent, expert-level execution. ### Who's Using It Kopa.ai works with direct-to-consumer brands of all sizes. Small teams. Big performance-focused e-commerce companies. Across multiple channels. They already serve over 2,000 customers, have established several significant partnerships, and have achieved a commercial stage with more than $2 million in ARR, including revenue from its sister company Profit Koala. "E-commerce teams are buried under single-purpose AI tools that solve one problem without context of the business as a whole," the company notes. "Kopa.ai takes a different approach." It's a bold vision. And with this fresh funding, they've got the runway to make it happen.