Definic Rebrands and Raises $2.6M for Vendor Intel

Jan de Vries · 2026-06-12

Slovakia's Nordics has rebranded to Definic and closed a $2.6 million Seed round as it expands from a regional IT marketplace into a global vendor intelligence platform. The round was led by J&T Ventures, with participation from Seed Starter CS (Ceska sporitelna) and Slovak Investment Holding (SIH). The funding will be used to accelerate expansion across the DACH region, the UK, and the United States. ### Why the Rebrand Matters "Vendor selection today is largely a social process built on relationships, referrals, and reputation. That worked when projects were slower, and the stakes were lower. It doesn't work anymore," said Lukas Rezanina, CEO of Definic. "Definic is the name that reflects what we are building: a definitive layer of intelligence between enterprises and the vendors they trust with their most critical projects." Founded in 2020, Definic is a vendor intelligence platform helping enterprises improve IT vendor selection through delivery track records, case studies, and live market pricing. ### The Problem with Traditional IT Procurement The company states that enterprises encounter significant challenges in choosing IT vendors. Selecting the wrong one can cost 3 to 5 times the original contract amount. In many situations, procurement teams lack clear insight, as vendor decisions are often made based on reputation, hourly rates, and past relationships. - **Higher costs**: Bad vendor picks can multiply expenses by 3x to 5x - **Lack of transparency**: Decisions rely on reputation and referrals, not data - **Slow cycles**: Tender processes drag on for months ### How Definic Fixes IT Procurement Definic claims to fix IT procurement by assessing vendors through thousands of data points, including delivery track records, case studies, and live market pricing. It highlights that enterprise clients using Definic have shortened tender cycles from months to weeks and decreased IT vendor expenses by as much as 20%. "I first met Martin Kesner from J&T Ventures at Vodafone Napad Roku back in 2023. At that time, we were still early and not yet ready for venture funding, but we stayed in touch and focused on execution," said Robert Decman, co-founder of Definic and CEO of North America. "Having J&T Ventures lead this round now is a strong reflection of the trust built over time and the progress the whole team has made. Together with Seed Starter CS and Slovak Investment Holding, this investment gives us the platform to accelerate product development and take Definic global." ### Real Results from a Major Banking Group The company noted that a major banking group in Central Europe engaged Definic to improve its IT procurement decisions. Using Definic, the group's procurement team identified 90+ relevant vendors aligned with project requirements, significantly expanding its sourcing options. Definic reported that this improved visibility reduced tender cycles from 6 weeks to 2 weeks, resulting in $1.3 million in cost savings on $5.8 million spent on IT vendors during the first five months of 2026. ### What Investors See in Definic "Definic's proprietary Vendor Intelligence technology creates a clear and defensible moat in a market long overdue for disruption," said Jan Sova of J&T Ventures. "Having followed Robert, Lukas, and Michal for several years, we have seen firsthand the execution discipline and relentless commitment that distinguish exceptional founders. We are convinced Definic is set to redefine the standard for the industry." With this fresh funding and a new brand identity, Definic is poised to take on the global IT procurement market—one data point at a time.