Definic Raises $2.7M to Fix IT Vendor Selection

Jan de Vries · 2026-06-12

A Slovakian startup just rebranded and raised $2.7 million to solve a problem every enterprise knows too well: picking the right IT vendor. Definic, formerly known as Nordics, isn't just another marketplace. It's a vendor intelligence platform that helps companies make smarter procurement decisions using real data, not just reputation or who's buying lunch. ### The Rebrand and the Round Based in Kosice, Definic announced its rebrand alongside a $2.7 million Seed round led by J&T Ventures. Seed Starter CS (Ceska sporitelna) and Slovak Investment Holding (SIH) also joined in. The money will fuel expansion across the DACH region, the UK, and the United States. That's a big step for a company that started as a regional IT marketplace just four years ago. "Vendor selection today is largely a social process built on relationships, referrals, and reputation," said Lukas Rezanina, CEO of Definic. "That worked when projects were slower, and the stakes were lower. It doesn't work anymore." ### How Definic Works Founded in 2020, Definic helps enterprises improve IT vendor selection through delivery track records, case studies, and live market pricing. Instead of relying on gut feelings or past relationships, procurement teams get thousands of data points on each vendor. The company says choosing the wrong vendor can cost 3 to 5 times the original contract amount. In many situations, procurement teams lack clear insight because decisions are based on hourly rates and who you know. Definic claims to fix this by: - Assessing vendors through thousands of data points - Providing delivery track records and case studies - Offering live market pricing for better negotiation Enterprise clients using Definic have shortened tender cycles from months to weeks and decreased IT vendor expenses by as much as 20%. ### Real Results for a Major Bank A major banking group in Central Europe engaged Definic to improve its IT procurement decisions. Using the platform, the group's procurement team identified over 90 relevant vendors aligned with project requirements, significantly expanding its sourcing options. Definic reported that this improved visibility reduced tender cycles from 6 weeks to 2 weeks. The result? $1.3 million in cost savings on $5.8 million spent on IT vendors during the first five months of 2026. That's a 22% savings rate. Not bad for a platform that costs a fraction of that. ### The Team Behind the Vision "I first met Martin Kesner from J&T Ventures at Vodafone Napad Roku back in 2023," said Robert Decman, co-founder of Definic and CEO of North America. "At that time, we were still early and not yet ready for venture funding, but we stayed in touch and focused on execution." Decman continued: "Having J&T Ventures lead this round now is a strong reflection of the trust built over time and the progress the whole team has made. Together with Seed Starter CS and Slovak Investment Holding, this investment gives us the platform to accelerate product development and take Definic global." Jan Sova of J&T Ventures added: "Definic's proprietary Vendor Intelligence technology creates a clear and defensible moat in a market long overdue for disruption. Having followed Robert, Lukas and Michal for several years, we have seen firsthand the execution discipline and relentless commitment that distinguish exceptional founders." ### What This Means for Enterprises If you're in procurement or IT leadership, Definic might be worth watching. The platform addresses a real pain point: making vendor decisions based on data instead of relationships. With $2.7 million in fresh funding and a clear focus on global expansion, Definic is positioning itself as the definitive layer of intelligence between enterprises and the vendors they trust with their most critical projects.