This AI Startup Turns Screen Recordings Into Training Videos on Autopilot

Jan de Vries · 2026-08-20

Most companies have a dirty little secret when it comes to employee training: they spend a fortune creating detailed software tutorials, and then nobody actually uses them. Instead, new hires end up pinging a colleague on Slack or filing a support ticket for something a five-minute video could have solved. It's a massive waste of time and money, and it's happening in nearly every organization right now. But a Lithuanian startup called Guideless thinks it has a smarter answer. The Vilnius-based company just raised $1.06 million in a pre-Seed round to replace those clunky, uneditable screen recordings with AI-narrated training guides that basically build themselves. The goal is to turn the way work actually happens into structured, searchable knowledge that doesn't go stale the moment a process changes. ### Who's backing this bet? The funding round was led by Superhero Capital, with participation from FIRSTPICK VC and a handful of notable angel investors. That includes Thomas Plantenga, the Group CEO of Vinted, Vytautas Atkočaitis, the CEO of Vinted Go, and Vinted co-founder Mantas Mikuckas. When you've got that kind of firepower behind a pre-Seed round, it's worth paying attention. Audrius Milukas, a Partner at Superhero Capital who led the investment, believes the timing is right. "Workflow and training automation is going to be a huge market over the next decade, but most of the current tech isn't forward-thinking enough to get there," he said. "We backed Guideless early because they do more than eliminate the grunt work of creating and updating training videos — they're fixing problems companies don't yet realise they have." ### How Guideless actually works Here's the pitch: instead of having someone manually record their screen, narrate the steps, and then edit out all the mistakes, you just do your job while the AI watches. The platform captures each relevant step, generates the visual sequence, writes the text instructions, adds highlights and zoom effects, and even creates a transcript with captions. It applies your company branding automatically, and the finished guide is ready to share, embed, or export. The company claims this approach is up to 10 times faster than traditional methods. And because every tutorial is made up of individually editable steps, you can update a single screen instead of re-recording the whole thing when a button moves or a menu changes. Evaldas Bieliūnas, CEO and co-founder of Guideless, knows the pain firsthand. "Leading commercial teams and onboarding employees across multiple countries for over a decade, including at Vinted Go, I saw firsthand how much time and money gets wasted on inefficient workflow training," he explained. "Another standard documentation tool wasn't going to solve this." ### More than just training videos The bigger vision here is about institutional memory. As teams change and tools evolve, companies lose the "how we do things here" knowledge that lives in people's heads. Guideless wants to capture that context at the step level, creating what Bieliūnas calls "an evolving memory layer" that preserves operational knowledge. That same structured context can also feed AI agents, giving them an accurate picture of how a specific company actually operates. The platform supports narration in over 40 languages, with more on the way. ### The market opportunity The company cites a report projecting the combined market for training, knowledge management, and AI-driven workflow automation will exceed $21.5 billion by 2031. That's a huge runway, especially for a startup that just incorporated in June 2026 and soft-launched late last year. It's still early days, but the concept is compelling. If Guideless can deliver on its promise of turning everyday workflows into up-to-date training materials without the grunt work, it might just make the traditional screen recording tutorial obsolete.